I first learned the concept of working on your strengths from Marcus Buckingham, author of “Go Put Your Strengths To Work.” In a nutshell, he contends that spending our time trying to improve upon our weaknesses is actually, well a waste of time. I am not saying don’t try to better yourself, but instead focus on the things that you do well. That is where you will see the greatest improvement anyway.
That is the beauty of working on a team, or delegating out some of your tasks. If you know that you are very creative, but not very organized, then fine work with that. Don’t keep beating your head against the wall. Hire someone to take care of the details or get you organized so that you can keep developing concepts, innovations or marketing your product. Conversely, if you are a detail, planning and money person, then team up with a creative genius!
This works both at home and at work. For example, I dislike making phone calls and my husband is spelling and grammatically challenged, so we have worked out a system. He makes the phone calls and I write the emails and correspondence. I pay the bills, but he does the painting (I am spatially challenged and cannot color in the lines!)
Think about everything that you do in conjunction with your business (or at home) and see what you can delegate, trade or hire out. You will be so much more productive and much less frustrated.
Related articles
- Positive Psychology News Daily ” What Do You Do With A Strengths … (positivepsychologynews.com)
- Positive Psychology News Daily ” Putting Your Strengths to Work (positivepsychologynews.com)
- Personal Branding Interview: Marcus Buckingham (personalbrandingblog.com)
- Maximize Your Strengths and Manage Your Weaknesses (mindbodyfitness.suite101.com)

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